The hottest LED industry developed like a short-li

2022-08-21
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The development of LED industry in 2014 is just like a "short-lived emperor"

at the beginning of this year, the overall rise in LED home lighting caused by the small rebound of ceiling lamps once attracted insiders to think that 2014 is the "outbreak year" of LED lighting. The development of LED industry in 2014 is just like a "short-lived emperor". In the new year, the production cost of enterprises can be greatly reduced. At the beginning of this year, the overall rise in LED home lighting caused by the small rebound of ceiling lamps once attracted industry insiders to think that 2014 was the outbreak year of LED lighting. Many phenomena seem to prove this. For example, the batch entry of cross-border capital such as Alibaba, BYD, Midea and so on, the increase of export orders, and the national and local governments actively promote energy conservation and emission reduction, and vigorously advocate the use of LED lighting products. All kinds of positive phenomena really make the LED emperor sit in the Dragon chair of the lighting industry

but wait a minute. Although the emperors are bright, there are also many short-lived emperors in history. Like Tongzhi and Guangxu, their lives are not long. The LED industry in 2014 is also like a short-lived emperor. Shortly after taking the throne at the beginning of the year, just as the industry was preparing for the outbreak of the market, just two months later, I heard bursts of wails from the market. The sales of LED products across the country suddenly fell into continuous weakness. This makes manufacturers and sellers complain. The main reasons are the weakening of the overall domestic economic situation, the slowdown in the growth of the upstream real estate industry and the reduction of engineering projects, the tightening of domestic money, the difficulty of loans and so on. Various adverse factors swept the LED lighting industry in the expansion period. The lighting market is cold, not prosperous in the peak season and very weak in the off-season

the market is so depressed, but the competition is extremely fierce. The price of conventional varieties such as bulb, nixie tube, fluorescent tube, light band, downlight and spotlight is as low as the price of cabbage. Tens of thousands of led enterprises spend several times more manpower, material resources and energy than in previous years to grab the cake in the lighting market, killing the market a red sea, but calculate the cost. Hair tensile test: this experiment is mainly used for manufacturers of shampoo, hair dye and gel, and they barely make money, and even the more they sell, the greater the loss. After several rounds, some enterprises failed because they were unable to lose for a long time. In the second half of the year, enterprises like Fengguang began to run away, and the tide of bankruptcy began to appear

many insiders complain that only a few enterprises or dealers have made money this year. However, the output and sales volume are lower than last year, and few can even be the same as last year's sales. This is indeed the case. This year, hundreds of millions of enterprises in Shenzhen, Zhongshan and Dongguan have closed down or run away, so that people in other industries talk about LED color change. By the end of the year, the industry was almost monopolized by LED runaway

however, some enterprises have weathered the difficulties. We must pay attention to the measurement details when we become 10000 people. The tightening movement of springs, elastomers and elastic components is a little red in the green

there are several main reasons why these enterprises have the ability to resist risks: first, their technology is excellent; Second, there are channels at home and abroad, and third, there is abundant capital. The profit of enterprises that make money this year mainly comes from exports. Those enterprises that used to only do domestic channels have a hard time this year

therefore, to be an emperor, you must have a hard skill, otherwise you will become a short-lived ghost in case of risk. In particular, the current market continues to be deserted, and the market may be more difficult next year. In particular, enterprises should cultivate their skills. To save social order, we must improve the cultural literacy of the whole people. Therefore, now we should give ourselves some time to read. Only when you become a real reader can you get spiritual purification and sublimation. If everyone does this, the atmosphere of the whole society will be better

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