Analysis on consumption trend of customized furniture industry in 2018
Abstract: "now many furniture have a pungent smell, and I'm really worried about containing many harmful substances. If we buy these furniture home and live in such an environment, it will definitely affect our health over time."
with the arrival of December, 2017 is coming to an end. For customized furniture enterprises, crisis and business opportunities coexist in this year, and the achievements of various enterprises are also different
towards the end of the year, when summing up the gains and losses of the year, all customized furniture enterprises are also looking forward to 2018: with the continuous development of the domestic economy, what are the consumption trends of the customized furniture industry
the rise of the middle class favors high-end customized furniture
in recent years, China's economy has developed rapidly, the middle class is growing, and has become the main consumer group of medium and high-end products. Relevant reports predict that 76% of urban households in China will reach the income level of the middle class by 2022, while this proportion was only 4% in 2000
with the rise of the middle class, high-end consumption has increased unabated, and the transaction volume of luxury houses has also increased significantly. More consumers are looking at the high-end customized furniture market, especially those who prefer Muwu customized furniture, which is prone to loose due to the vibration during the experiment
it is reported that Muwu customized furniture is a one-stop solution supplier for customized home decoration that focuses on the research and creation of the customized value of Chinese logs for the whole house. It mainly provides customized products for whole wood home decoration, such as Chinese log doors, log ceilings, log wardrobes, log wine cabinets, log bookcases, log cloakrooms, log wine cellars, log Bogu shelves, log doorcases, etc
in addition to the advantages of unified style and taste brought by the whole house customization, the log furniture that Muwu customized furniture focuses on has its own high-end attributes and is deeply loved by consumers: DuPont high performance materials business department launched the high-performance material Muwu customized furniture for the field of 3D printing. The products of Muwu customized furniture are made of precious logs such as walnut, sabili, red oak and parva imported from abroad, which are more stable and durable; The log wood structure is fine and uniform, the wood is thick, the sound insulation effect is good, and it is more environmentally friendly and healthy; In addition, the pure hand carving of a handyman who has worked for 20 years is highly ornamental and has artistic connotation. It is also worth collecting in addition to the software and hardware of the 3D printer itself
as a middle class, such consumers have higher requirements for product quality. When customizing log home decoration products, they will always pay attention to product raw materials, production process, etc. to prevent goods from being wrong. Knowing the needs of consumers, Muwu customized furniture adopts the manufacturer's direct sales mode to support consumers to go to the manufacturer for personal product inspection at the stages of raw materials, semi-finished products, unpainted finished products, etc., and have in-depth exchanges with designers and front-line craftsmen to understand the whole process of home decoration products from design to production, without worrying about problems such as wrong goods
attach importance to culture and taste, and Chinese style is favored.
with the improvement of living standards, aesthetic judgment, and cultural literacy, people pay more attention to the style and design of furniture when purchasing furniture in recent years. Among them, Chinese style home equipment is popular. In the view of consumers, Chinese home decoration has a deep heritage. Both in terms of materials and design, they strive to be exquisite, elegant, artistic and high-grade, which is consistent with their pursuit of creating a delicate and elegant life and leading the return of Chinese art
in order to create Chinese style home decoration, many consumers choose Chinese furniture to match it, and Muwu customized furniture, which focuses on Chinese furniture manufacturing, has become the preferred brand for consumers
take a closer look at the Chinese log furniture of Muwu customized furniture, with simple and smooth lines without losing the sense of design; The appearance is bright and transparent, showing a warm and noble atmosphere. At the same time, Muwu customized furniture has excellent quality, novel style and unique oriental elegance; Many Chinese furniture made by the enterprise, such as Mo Feng Qingju, palace nobles, minimalism, plum orchid, bamboo chrysanthemum, one leaf Bodhi, are quite artistic and show high taste
pay attention to environmental protection household products and stay away from decoration pollution
in recent years, home decoration pollution has frequently caused disease and death, and 90% of children with leukemia have had luxury decoration at home; 70% of pregnant women have abortions related to environmental pollution; 80% of home decoration formaldehyde exceeded the standard; The number of deaths caused by indoor environmental pollution in China is as high as 111000 every year. It can be seen that indoor environmental pollution has become one of the killers that seriously affect modern human health
with the frequent occurrence of decoration pollution, people pay great attention to the topics of decoration pollution and environmental protection home. The data shows that consumers are increasingly concerned about the environmental protection of decoration, and 36% of consumers regard environmental protection as the primary standard
"now many furniture has a pungent smell. I'm really worried about containing many harmful substances. If we buy these furniture home and live in such an environment, it will certainly affect our health over time." Mr. Hu in Guangdong is very worried about home decoration pollution and hopes to stay away from decoration pollution by using environmentally friendly furniture
according to incomplete statistics, in the sales of customized furniture last year, environmental friendly furniture products accounted for more than half of the total sales. It can be seen that consumers pay special attention to the environmental protection performance of furniture, which brings many business opportunities to some environmental protection furniture enterprises. It also shows that environmental protection has become the mainstream of consumption in the building materials and home furnishing industry, and this trend will continue until 2018
2018 is also a year full of opportunities and challenges for customized furniture enterprises. Taking advantage of this opportunity, all enterprises should seize the time and make a development plan for the new year according to the new consumption trend, so as to develop in the market where the rapidly changing and special use environment of materials puts forward higher requirements for the experimental conditions of material testing machines
LINK
Copyright © 2011 JIN SHI